Short form vs Long form Content : The Eternal Dilemma
My colleague and I had a healthy argument on one of our content campaigns. Bone of contention – should we…
My colleague and I had a healthy argument on one of our content campaigns. Bone of contention – should we…
Bridging the communication gap between sales and marketing Does this scenario sound familiar to you – your marketing team sent…
Sentiment Analysis: A Trump Card for B2B Marketers ‘Sentiment’ is a term that is seldom associated with B2B. As a…
An individual himself is a story, and with enough credibility and authority, his opinions and insights can prove to be…
It is undeniable that PPC campaigns, if executed correctly, can be profitable. And, as a growing brand you need higher…
One of our clients gave me a call to appreciate the social media campaign we executed for them in the…
Today I was clearing up my MS Outlook inbox, and my sight was caught by these bright colored (Pink, yellow,…
How many times should I publish the content? Is once a week enough or should I post it every day?…
Often, the clients I work with have approached me with the same concern – why can’t they expect a boost…
Usually, while I am planning a digital marketing approach, especially with a client who is new to the field, I…
