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Digital Marketing

ROAS Banner

Boost your ROAS with TSL’s Proven Tech-B2B Advertising Strategies 

Return on Ad spend (ROAS) encapsulates many aspects that need to be factored in while calculating actual returns from advertising campaigns. There are costs like digital partner fee, keyword bidding cost, ad bidding cost, training cost of the sales team, general overheads etc. A very important cost component in B2B advertising is time.  TSL strives […]

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Digital sale transformation

Digital Sales Transformation: The Future of Selling 

To adapt to changing consumer behaviors, enhance efficiency and agility in sales operations, and expand market reach, organizations are embarking on digital sales transformation journeys. Digital sales transformation plays a crucial role in driving sustainable growth in today’s competitive marketplace. Organizations can innovate, prosper, and position themselves for success in the digital age.   The term

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power of video marketing

The Power of Video Marketing in the Digital Age 

In a world where digital technology rules, video marketing has become a potent tool for companies looking to engage with their target market. Video marketing, which includes video advertising, using YouTube and other platforms to promote businesses, and more, is becoming a crucial component of contemporary marketing tactics. Let’s investigate the amazing effects of video

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Techniques for Creating Interactive Content

Techniques for Creating Interactive Content

Within the constantly changing field of digital marketing, interactive content is revolutionary. It takes more than simply producing content to create experiences that draw in and hold the interest of your audience. We’ll dive into the realm of interactive content in this post, examining its many features and the methods you may use to produce

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Social Media Strategy SEO

Social Media Strategy is Not Just a Valuable Asset; It’s a Necessity 

In the ever-evolving digital age, social media strategy has become a necessity to increase brand awareness, generate website traffic and leads, increase sales, and improve customer engagement and loyalty. Effective social media marketing strategies are those that outline your objectives, target audience, content tactics, and performance metrics. With a well-thought-out social media strategy, organizations can

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Data Profiling

Data Profiling: An Indispensable Pillar in the Realm of Digital Marketing 

In our increasingly digital world, data profiling plays a significant role in digital marketing by examining, analyzing, and creating useful summaries of data. This useful insight empowers digital marketers to elevate their digital marketing game. Data profiling is a foundational element in the success of digital marketing efforts, as it offers several benefits, including increased

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Video-Marketing

Video Marketing: Not a Trend but a Dynamic Digital Essential

In an era where digital content reigns supreme, video marketing has become one of the most potent and viable trends of 2024. Video marketing is a powerful and dynamic tool for attracting, converting, and retaining customers with great success. With its ability to capture attention, raise brand awareness, and increase engagement, video marketing has emerged

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Marketing Transformation for Engineering Companies

Marketing Transformation for Engineering Companies

How often have you come across an engineering company’s message that genuinely captured your interest? May be a big billboard, a catchy email popping into your inbox, a striking LinkedIn banner, or a thought-provoking Google ad. Those moments when a message just clicks and stays with you—it is rare, right? And it leaves you wondering:

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