Today, many marketers are spending more than half of their budgets on lead generation strategies. In fact, according to Hubspot, over 60% of marketers are facing challenges while generating quality leads. Outbound and inbound lead generation strategies can be helpful in maximizing lead generation efforts, ROI, optimizing marketing efforts, and improving overall sales performance.  By […]

TSL has kept pace with tech marketing and has been proactive with the ubiquitous use of local SEO strategies. We have helped several small and medium-sized tech businesses to scale their online visibility in local search engine result pages (SERPS).   For Local SEO blueprinting, we investigate very specific areas related to the company profile and its

Introduction Welcome to our Social Media Marketing guide for beginners! Understanding this changing subject is essential for brand success in the modern digital age. We’ll outline the fundamental abilities, credentials, and resources required for aspiring social media marketers. Learn the technique of creating appealing content while employing data analytics and the most recent marketing technologies.

Return on Ad spend (ROAS) encapsulates many aspects that need to be factored in while calculating actual returns from advertising campaigns. There are costs like digital partner fee, keyword bidding cost, ad bidding cost, training cost of the sales team, general overheads etc. A very important cost component in B2B advertising is time.  TSL strives