Return on Ad spend (ROAS) encapsulates many aspects that need to be factored in while calculating actual returns from advertising campaigns. There are costs like digital partner fee, keyword bidding cost, ad bidding cost, training cost of the sales team, general overheads etc. A very important cost component in B2B advertising is time. TSL strives […]
Boost your ROAS with TSL’s Proven Tech-B2B Advertising Strategies Read More »
Inside sales-as-a-service and traditional sales (outside sales), the two prominent approaches to B2B sales, have become a vital part of sales organizations, making it important for businesses to incorporate them into their modern sales strategy. The terms inside sales-as-a-service and outside sales are common in the B2B landscape, as their goal is the same for
As the world becomes more digital, the need for opt-in data, also known as consent data, has become increasingly important to respect and protect the privacy preferences of individuals. Particularly in North America, where stringent data protection laws such as the CAN-SPAM Act in the United States is essential to govern electronic communications and establish
Opt-in Prospect Data: The Key to Successful Tele and Email Communications Read More »
To adapt to changing consumer behaviors, enhance efficiency and agility in sales operations, and expand market reach, organizations are embarking on digital sales transformation journeys. Digital sales transformation plays a crucial role in driving sustainable growth in today’s competitive marketplace. Organizations can innovate, prosper, and position themselves for success in the digital age. The term
Digital Sales Transformation: The Future of Selling Read More »
Identifying and connecting with the right prospects is critical to success in the ever-changing world of business-to-business. This is where quality control and contact discovery comes into play. Contact discovery and quality assurance are essential components of successful sales and marketing strategies in the North America region. North America offers a rich tapestry of opportunities
Unlock the Power of Contact Discovery and Quality Assurance (CDQA) in B2B Read More »
In the dynamic world of digital marketing, producing quality leads and increasing brand awareness are critical to a company’s success. Whitepaper syndication and marketing qualified leads (MQL) are two powerful marketing strategies that companies use to accomplish these goals. A key indicator in the lead generation process is marketing-qualified leads (MQLs), which show potential customers
In the dynamic landscape of modern business, Inside Sales-as-a-Services play a vital role in identifying and developing new business opportunities and clients for a company. As markets change, competition increases, and consumer preferences change, companies across North America are seeking innovative solutions to drive growth, expand market reach, and stay ahead of the curve. That’s
Navigate Complex Business Dynamics with Inside Sales-as-a-Service Read More »
Meeting your SaaS sales objectives with respect to annual and monthly recurring revenue (ARR and MRR) is where TSL can play a pivotal role. We work towards rigorously enhancing your active user base. TSL has worked with global B2B SaaS leaders over the past several years. We specialize in just the right positioning of SaaS
The Distinctions of TSL’s SaaS Marketing Strategies Read More »
Every business operates based on sales. It is what assures tangible returns on the consistent efforts that are poured into developing a product or pitching a service. However, it is no surprise that the arena for the sale of different products varies vastly. It is impossible to implement a cookie-cutter approach to all industries and
From Chaos to Conversion: Navigating the Complex Sales Cycle in the IT World Read More »
The Wins of TSL’s Channel Marketing Services TSL works as your extended marketing arm towards recruiting, on-boarding, enabling and developing your partnership ecosystem to take on wider opportunities with the breadth and depth that the market offers. With our Channel Marketing capabilities, we position ourselves as Key Account Managers to improve your Channel Sales Funnels.
The Wins of TSL’s Channel Co-Marketing Expertise Read More »
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