TSL’s expertise in email automation Every day, email is used for communication by about 3.9 billion individuals globally; no other medium has nearly as many daily active users as email. This staggering volume of email communication highlights the need for an efficient email automation platform that can enable businesses to create, automate, analyze, and optimize […]
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To cater to the changing preferences and global dynamics of today’s audience, event marketing has witnessed a major transformation. The introduction of virtual and hybrid event marketing following the pandemic has empowered businesses with incredibly powerful opportunities to reach new audiences and increase brand awareness. Event marketers are also maneuvering a constantly changing landscape to
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How often have you come across an engineering company’s message that genuinely captured your interest? May be a big billboard, a catchy email popping into your inbox, a striking LinkedIn banner, or a thought-provoking Google ad. Those moments when a message just clicks and stays with you—it is rare, right? And it leaves you wondering:
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Every marketer, sales specialist and digital marketing executive knows the weight that email campaigns carry when it comes to bringing in genuine inquiries and leads, growing customer-brand connect and boosting overall conversion rates and amplifying revenues. An email is potentially a very powerful ‘captive’ one-to-one connect with the targeted recipient! Email campaigns provide businesses
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Reducing the sales cycle time and generating quality leads has always been a priority in the B2B ecosystem. New technologies emerged, buyer-seller exchanges transformed and trends surfaced and passed, yet these interdependent perplexities remained a point of contention in the global commercial space. The advent of Marketing Automation promised a swift resolution to these long-standing
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